About ETA in a Box


The reality for first-time buyers:

  • Most spend 18 months searching and never close a deal.

  • Many who do buy get stuck in small, high-stress businesses with little upside.

  • Instead of freedom, they end up with a costly job.

The opportunity:

  • $10 trillion in boomer-owned businesses are set to change hands.

  • The chance is real—but only if you’re ready to move with clarity and focus.

ETA in a Box was built for that. We cut through the noise and show you how to buy a business that pays you back, gives you freedom, and grows over time.


We don’t just teach deals. We teach the right deals.

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How It Works

Here’s the extraordinary value you're unlocking:

  • 13 LIVE Intensive Modules Expert-led sessions on every step of the acquisition process

  • 150+ Battle-Tested Templates & Scripts Financial models, LOIs, diligence checklists, seller Qs, and more

  • Exclusive Custom GPT Assistant Instant support for seller comms, analysis, LOIs, and diligence

  • Lifetime Access & Ongoing Updates Get new materials as the industry evolves

  • Deal Review Clinic Bring a deal, let's evaluate it together

After 13 Weeks, You Will Walk Away With:

  • A strike zone so clear it screens out 90% of noise

  • A sourcing engine that doesn’t rely on brokers

  • Confidence to sit across from a seller—and sound like a real buyer

  • Investor-ready financials, pitch materials, and a plan

  • Reps that translate under pressure—so when it’s real, you’re ready

  • A support system that won’t let you screw it up

Why ETA in a Box is Different

  • Small cohorts, high-touch support.

    Our groups are intimate by design. You’ll get direct feedback, 1:1 coaching, and mentorship throughout—from instructors and peers who are in the trenches with you.

  • Selective enrollment.

    We hand-pick each cohort to include people who are all in, serious about ownership, and ready to do the work. This isn’t open enrollment. If you’re in, it’s because we believe you have what it takes.

  • Content has been curated for depth, not noise.

    This course combines proprietary frameworks and templates with the best publicly available content handpicked from 7 years of studying what actually works. You won’t waste time sorting through fluff. We’ve already done that for you.

  • High emphasis on personal fit because the right business is one you can run.

    Most bootcamps teach a volume game: chase broker deals, spray LOIs, and hope something sticks. We flip that. We help you define your strike zone anchored in skills you’ve used, problems you’ve solved, and teams you’ve led.

  • We don’t just prepare you to buy a business. We help you buy the right one.

    One with strong cash flow, in a growing, non-cyclical industry, and big enough to support a team, systems, and real upside (i.e. businesses with more than $1 million in EBITDA). We’ll also teach you how to run a focused, proprietary search that surfaces off-market gems.

  • This is a people business, so we teach you how to build real relationships.

    Anyone can write an LOI. What sets you apart is how well it reflects the seller’s priorities. Sellers want a buyer they can trust. We help you become that buyer.

  • You’ll get access to 100+ battle-tested tools, checklists, and frameworks deployed at the right time, in the right way.

    You’ll get playbooks, models, and scripts, but more importantly, you’ll learn how to use them in the right order, with the right tone, at the right time. Trust is built one interaction at a time, and sequencing matters.

  • Custom GPT access + on-demand support.

    Need help drafting an LOI, screening a deal, or crafting seller questions? Our custom GPT tool gives you on-call tactical support plus live access to instructors for deeper dives.

Most Buyers Fail. You Won’t.

If you’re serious about becoming a business owner, this is the program that gets you there.